2011, the life serves network degree to promote further, online business door several breakthroughs 1 million, marriage celebrate, trend of network of economy of service of recreational recreation, life compared to the same period farther apparent, marriage of 7 big cities is celebrated, recreational recreation kind business door amplitude is apparent.
A few days ago, website of country's biggest guideline of city life consumption -- the masses commented on a net to release 2011 year city life to consume a report. Pass pair of this website Shanghai, Beijing, Guangzhou, Shenzhen, Hangzhou, Nanjing, Tianjin the business of 7 big cities door of data and user behavior habit track an analysis, 7 big cities are in check meal, shop, the year spending heat that recreational recreation, life serves each field and trend. Network group is bought as 2011 most suffer people gay life to consume new form, year expenditure is close 1 100 million, consumptive number exceeds 1 million, let people go after high quality distinctive while the life is consumed, saved about 350 million yuan of cost. In addition, electronic coupon still continued in former years grows impetus, the quantity that browse is broken through 68 million times, grow 16% above, deepness enclothes the life to consume individually domain, climb ceaselessly in life cost for people tall while, continue to maintain oneself life character respect to make many contribution with the way with convenient economy.
2011, the life serves network degree to promote further, online business door several breakthroughs 1 million, marriage celebrate, trend of network of economy of service of recreational recreation, life compared to the same period farther apparent, marriage of 7 big cities is celebrated, recreational recreation kind business door amplitude is apparent. Meal network degree matures gradually change, especially area of Shanghai, Beijing, basically covered trade of meal of this city great majority door.
100 million, the group buys ovation
Begin from March 2011, the group buys mode to be in China blossom everywhere, stimulated domestic consumption effectively. Commented on a group to open cities of 7 great undertaking Wu in succession, accumulate this locality of ground maturity ground to changed life operation experience to be offerred for the netizen with coming for years high quality, characteristic, calculable group purchases a service. Up to in December 2011, more than 1 million netizen participates in the masses to comment on a group to buy business, clinch a deal the forehead is close 100 million, help consumer accumulative total saves more than 350 million yuan.
Comment on round data to show, cate occupies annual group to buy trade 49% frontal, price of average per capita is controlled 81 yuan. Buy cate from the group for business door, same formula photograph compares the price in real life opposite material benefit is not little, and the well-known trademark that most meal is high end. This explained, people is older to the demand of high quality cate, what also value cate group to purchase product and service more at the same time is high quality.
The city life of fast rhythm, let people hope to a few can loosen the activity of body and mind more, and hope on consumptive demand more convenient and quick. Comment on round data to show, recreational recreation is to divide the group that the largest proportion takes outside cate to buy consumption, 29% what occupy whole group to buy consumption. Besides the recreational consumption of a few individuation, in 2011, see a movie become numerous and young white-collars love most. The film that comments on a group to be rolled out in each district covers a bill, get for a time scare buying, every time is to be in in a limited time ceiling sells before premise. September 2011 portion, the cost price that comments on a group to be rolled out in Beijing 233 yuan, present price makes work only city of 42 yuan shadow of border of astral United States (world city inn) formula of shadow of two-men overflow view, clinch a deal the number is as high as sixty-nine thousand nine hundred person, trade the forehead is 2.93 million yuan, become countrywide group is bought that month the odd pen group with the largest amount trades to buy in the industry.
From comment on round data to be able to see, network group buys the marked characteristic that also presents a this locality to change the life to serve. The otherness of price of average per capita that for instance each district group buys consumption is bigger. Shanghai group buys price of consumptive average per capita 168 yuan, far banner at the whole nation other each cities, it is Nanjing next 109 yuan, 104 yuan of average per capita of Beijing are monovalent, shenzhen buys price of consumptive average per capita to be in 7 big cities of countrywide with 55 yuan group lowest.
68 million: Electronic coupon is very prosperous still
The masses comments on the data report of the net to show, 2011, the electronic coupon of Shanghai, Beijing, Guangzhou, Shenzhen, Hangzhou, Nanjing, Tianjin browses a quantity to be broken through 68 million times, grow 16% compared to the same period, downloading a quantity was to be achieved 1090 times more, grow 30% compared to the same period.
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